BOHQZ
Lorena Bohórquez
Hi, I am Lorena Bohórquez.
Art Director & Creative Planner
Dynamic Creative Strategist with 8+ years of expertise translating complex visions into cohesive brand narratives and high-performing digital channels.
Art Direction & Graphic Design: Leading end-to-end visual identities, high-end layouts, and multi-format content architectures.
Digital Planning & Performance: Designing and executing comprehensive social media ecosystems, automated growth funnels, and optimized paid media campaigns (Ads).
Strategic Leadership & Processes: Directing cross-functional creative, tech, and research teams while establishing agile workflows to optimize production.
Narrative Design: Translating corporate, environmental, and financial data into engaging visual infographics, digital tools, and customer journeys.
Tools I'm fluent in.
Adobe Creative Suite
(Illustrator, Photoshop, Premiere, After Effects, InDesign)
Figma, Canva & Wix Studio
Google Web Designer
Ads Tools
(Meta Business Suite, Google Ads, GTM, GA4, Looker Studio, Zapier )
Where I've worked?
2026 Creative Director & Digital Planner / Matizferoz Studio (Featured clients: Bufaniny, Orilla Café)
2024 / 2026 Creative Director, Digital Planner & Copy / Mind Group Company
2021 / 2023 Digital Planner & UI Designer / Matizferoz Studio (Featured clients: CC Bima, Procpieles)
2019 Creative Director & Interdisciplinar Designer / SEGIB LABICCR Costa Rica
2018 / 2020 Lead Strategic Designer / Asobancaria
2019 Strategic designer & Graphic Designer / Medialab Prado Madrid, Interactivos 19
2017 Graphic Designer & Industrial Designer / MIT DLab IDDS Guatemala
2017 / 2018 Strategic Designer / CVR Ingeniería del conocimiento
| CREATIVE DIRECTION & DIGITAL PLANNING
Some projects
| STRATEGIC DESIGN
Some projects
| GRAPHIC DESIGN & UI DESIGN
Some projects
Reach out | Contacto
Let's work together! Whether you're a client, an agency, or part of a design team, I'm here to drive your project or business forward.
lorenabohoc16@gmail.com